The Motley Fool, in typical Foolish ways, makes a bold sounding statement that Google is the worst stock for 2007, based upon the premise that increased competition from Yahoo and Microsoft, combined with a fickle online ad market, will eat into Google’s growth.  These arguments really don’t have any merit. At the moment, Yahoo and […]

Many out there have talked about Microsoft and their possibility of acquiring Yahoo to help compete against Google in the search and online space. Jeremy Shoemaker gave 10 reasons why they would buy yahoo but I’m not sure it is going to happen or execute well if it does.
One of the major problems is Culture […]

The other day SEOMOZ wrote about KeyCompete, a new service that uses scraping and a variety of ways to monitor competitor’s keywords and help a search marketer dig deeper into keyword research. Services like this are valuable because they provide another angle for real keyword data outside of the search engines tools. I know there […]

So Google just announced they are going to release more then a trillion unique words they have grabbed from pages. As a search engine marketer and general lover of words and phrases, this is like pure gold. Check out this example for Britany Spears
I think marketers in every aspect of the search industry should check […]

Saw this via searchenginewatch that OneStat had a study that less people are using one word queries then they were last year. Um, ok, yeah? As people use search engines more they will realize one word really isn’t enough.
Though I am not sure their sample size is a good one. 2 million visitors? Some websites […]

Recently there has been quite a lot of brouhaha (great word isn’t it?) about Google’s new Landing Page “Quality Score” and the effect it is having on some marketers. There are a range of rumors flying around from this is an attempt for Google to raise prices across the board to it is a conspiracy […]

The other day Seth Godin talked a bit about “astroturfing” and the efforts of some people on the web to campaign against it. What is astroturfing? Basically, faking grassroots enthusiasm for a product, politician, website, and so on.
It just made me wonder, isn’t a whole lot of “SEO” or search engine optimization really just some […]

Eric Picard had an interesting article yesterday regarding AJAX and how it is throwing off the traditional ways of measuring page views or impressions of advertising at sites. Given that many of the new fancy web 2.0 sites written with ajax calls are actually changing the page without reloading the page, the traditional measurement for […]

Many in the SEO and SEM world know that typos and improperly spelled words (wrods) can be a great source of secondary traffic at a cheaper cost from the higher priced, properly spelled word. While one might think of spelling choices that come from a slip of a keyboard, there are actually a range of […]

TechCrunch has posted a list of why Google’s new PPC video ads will not work. Most of it revolves around the fact that there is a higher cost of entry for video ads and that most advertisers would not be interested in them because of the lack of tracking of ROI compared to text ads. […]