The Motley Fool, in typical Foolish ways, makes a bold sounding statement that Google is the worst stock for 2007, based upon the premise that increased competition from Yahoo and Microsoft, combined with a fickle online ad market, will eat into Google’s growth.  These arguments really don’t have any merit. At the moment, Yahoo and […]

Many out there have talked about Microsoft and their possibility of acquiring Yahoo to help compete against Google in the search and online space. Jeremy Shoemaker gave 10 reasons why they would buy yahoo but I’m not sure it is going to happen or execute well if it does.
One of the major problems is Culture […]

So Google just announced they are going to release more then a trillion unique words they have grabbed from pages. As a search engine marketer and general lover of words and phrases, this is like pure gold. Check out this example for Britany Spears
I think marketers in every aspect of the search industry should check […]

Eric Picard had an interesting article yesterday regarding AJAX and how it is throwing off the traditional ways of measuring page views or impressions of advertising at sites. Given that many of the new fancy web 2.0 sites written with ajax calls are actually changing the page without reloading the page, the traditional measurement for […]

Many in the SEO and SEM world know that typos and improperly spelled words (wrods) can be a great source of secondary traffic at a cheaper cost from the higher priced, properly spelled word. While one might think of spelling choices that come from a slip of a keyboard, there are actually a range of […]

TechCrunch has posted a list of why Google’s new PPC video ads will not work. Most of it revolves around the fact that there is a higher cost of entry for video ads and that most advertisers would not be interested in them because of the lack of tracking of ROI compared to text ads. […]

So it appears that the news has been broken today that Yahoo is upgrading their search advertising system to be a little bit more like…Google. In many senses this is likely a good move, given the difficulty and problems many search advertisers (like myself and the people I work with) have had dealing with the […]

Screenshots of a few problems with the launch of Microsoft AdCenter on day one.